ADIDAS Y3 CAMPAIGN

"The resurgence of the Adidas brand as a sportswear giant and cultural icon is only gaining steam. From the progressive direction of Jon Wexler to a roster of designers and pop icons such as Stella Mccartney, Yoji Yamamoto, Kanye West, and Pharrell Willams, Adidas has bolstered a heavy following from fashionistas and athletes alike. Reminiscent of the Run DMC Era, Adidas have come back to the seeds of the culture forward Hip-hop generation. In our latest editorial we teamed up FIELD SOCIETY to showcase the Y3 basketball high tops. The silhouette perfectly reflects the brand’s ability to balance sportswear with high fashion."  -  CHAPTER MAGAZINE